In 2014, Reshma’s brother-in-law allegedly threw sulfuric acid on her face while she was visiting Northern India to take an exam. She lost her left eye as a result, and her right eye is partially closed and infected. She suffers from severe burns and disfigurement and will need cosmetic surgery to repair the muscles around her mouth.

Reshma’s video on how to get the perfect red lips begins much like any other beauty tutorial. In an upbeat voice, she advises viewers to exfoliate their lips with a toothbrush, apply lip balm to keep them moisturized, and use liner to get the perfect shape. But in the same breath, she reminds the viewer that in India, beauty products like these are just as easy to obtain as concentrated acid.

She urges viewers to sign the Make Love Not Scars petition that seeks to ban the over-the-counter sale of acid.

Read More: cosmopolitan