The Minister of Information and Culture, Alhaji Lai Mohammed, has advocated a special funding arrangement for public media organizations to enable them scale up their sensitization campaign against insurgency in the North-East.
He made the call on Wednesday at the National Assembly, during an interactive session with members of the Senate Committee on Information and National Orientation, preparatory to the defence of the 2016 budget.
While responding to the sentiment expressed by a member of the Committee, Senator Ben Murray Bruce, on the effective utilization of the public media in the fight against insurgency in the North- East, Mohammed said his ministry had already mounted a robust public sensitization campaign on the insurgency, with the active participation of the Broadcasting Organization of Nigeria, but noted that the public media needed to be retooled to enhance its ability to drive the campaign.
“I must say that FRCN, NTA and VON have given me their schedules, at times we get as many as 16 slots within an hour to propagate these things. But I must admit that we have constraints. The FRCN in particular does not have the reach it used to have and this is not surprising because for years, we have neglected the maintenance of the FRCN,” Mohammed said.
Credit: DailyTimes